ProSpeak

Now that it is January, you may think that it is time to relax a bit after that hectic holiday season. However, now is the time to ensure that you have strong follow-up to your calendar year-end appeal. If you have closed out one fundraising year completely by doing the needed follow-up, you have established a strong base and set your organization up well for success in the upcoming calendar year's fundraising efforts...

Are getting donor meetings more difficult for you than securing gifts? If so, that’s my experience, too. The fact is that if you get the meeting, your chances of securing the gift are relatively certain...

As a nonprofit professional, you have a mandate to understand your supporters. The competition for discretionary dollars is extraordinary. So when it comes to nonprofit branding, there are three questions to ask...

Nonprofits continue, with undiminished passion, to seek out ways to change the world for the better. The historic gains the markets have seen in recent years have encouraged nonprofits to take on greater challenges than ever before. These are exciting times to be a fundraiser, but aren’t they always?...

Why would the government shutdown cause a scramble for funds? Because social service nonprofit organizations that serve clients in categories such as domestic violence, mental health and persons with disabilities are the types of agencies most likely to have the federal government as their main source of funding...

If you’re like me, the fresh start of a new year is a welcome time to reflect on my accomplishments, set new goals and re-prioritize life. In recent years, with my “work hat” on, digital marketing and fundraising seem to have earned a consistent spot as a goal for the year. The opportunities are endless!...

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