Creative

Content Strategy for Nonprofits: How to Make Your Site Evergreen
September 3, 2019 at 11:29 am

How do you create high-quality, SEO-friendly, evergreen content that ranks well, benefits your visitors and spurs them to action — especially as you work with a limited budget and resources? Try the content strategy tips listed in this article.

How a Camp Experience Improved My Focus for Solicitation
June 28, 2019 at 9:37 am

I am currently engaged in a silent phase campaign to raise dollars for several Salvation Army priorities in Indiana. One such priority is through solicitation by acquiring funds to build new cottages for a camp in Southern Indiana...

The Music Impact on Charitable Causes
May 24, 2019 at 9:28 am

I love to listen to music. I typically start the day with classical music to place my mind in a daily rhythm. On visits during the day, I will listen to music from a variety of decades. It all depends on my mood. Recently, I was thinking about music impact on philanthropy...

The Nonprofit Chatter Ep 7: How Storytelling Can Inspire Donations
March 13, 2019 at 1:25 pm

In this episode of the Nonprofit Chatter, Nhu Te, Editor-in-Chief of NonProfit PRO, and Taylor Shanklin, VP of Marketing at Pursuant, are joined by John Wilburn, Director of Direct Response at National Park Foundation, and Tina Ly, Associate VP of Digital Solutions at Pursuant. Tune into the podcast to engage in conversation about storytelling and learn about how your nonprofit can use it to inspire donations...

The Magic of Moving People Through Nonprofit Storytelling
February 21, 2019 at 2:09 pm

Who doesn’t love a good story? When it comes to the nonprofit marketing space, and you’re asking people to reach deep into their pockets and donate to your mission, your story better be good...