Social Media

Let’s walk through how you can use Facebook — specifically, Facebook Challenges and Messenger — as a tool to engage new audiences and raise your relationships (and revenue!) in 2021 and beyond. Facebook Challenges open the door for engagement with new supporters and Messenger seals the deal. Let’s dive in to explore both...

We’re going to review the Facebook Fundraising Benchmarks Report 2020 by GivePanel. Let’s clarify what “Facebook fundraising” refers to. It’s probably exactly what you think it is: when someone on Facebook starts a fundraiser to support your nonprofit. But there’s some fine print here...

If the most you’ve done at this point is to ask supporters to start Facebook fundraisers, you’ve just scratched the surface. Your Facebook social fundraising strategy can start with this simple kind of ask, but then you need to plan the next steps. Here are six things you can do to take fundraising on Facebook to the next level...

For the last two years, I’ve been studying the impact of identity on prosocial behavior; it’s the topic of my doctoral dissertation.

Welcome back to #NPPTrendingNow, where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week.

By the looks of it on social, more and more nonprofits and social causes are getting on TikTok.

So much bad behavior happens on social media that it may be impossible to believe that there are any ethics involved.

In this episode, Nhu Te is joined by Liz Madrigal of St. Baldrick’s Foundation and Kristy Fontelera of Funds2Orgs.

While social media isn’t going to go away, there are ethical issues.

An interactive worksheet to help you keep your promotions top of mind with supporters