A donor offers a large blended gift — cash plus bequest — and your team is thrilled. But are you counting it correctly? Two variables determine what a bequest is really worth to your campaign, and conflating them is one of the most common mistakes in capital campaign planning.
Read MoreCategory: Capital Campaigns
Don’t Go Public Too Soon: What the Capital Campaign Quiet Phase Is Really For
The pressure to go public in a capital campaign is real — but going public doesn’t create momentum. It reveals whether you built it. The quiet phase is the most intensive, relationship-centered fundraising of the entire campaign, and rushing it costs more than time.
Read More4 Tips to Make the Most of Your Capital Campaign Gift Range Chart
A gift range chart is more than a table of numbers — it’s the backbone of your capital campaign. Here’s how to use your capital campaign gift range chart to set a realistic goal, engage your board and steward donors at every level.
Read MoreThe Moving Target: How to Increase Your Fundraising Goal
Nonprofits should set goals that are aggressive but realistic. With the right strategies, they can achieve new levels of fundraising success.
Read More4 Scenarios Where a Major Gift May Be a One-Time Donation
Sometimes, a major donation is a one-time or short-term deal. Anonymous donors aside, here are a few examples of when this may be the case.
Read More4 Mistakes Nonprofits Make When Embarking Upon a Capital Campaign
Here are four of the biggest mistakes that I’ve seen nonprofits make when they delve into a capital campaign.
Read MoreCombine Grants and Capital Campaigns for a Perfect Partnership and Sustainable Revenue
Grants and capital campaigns are often treated as separate fundraising strategies, but integrating them can create a “force multiplier” effect.
Read More3 Lessons Learned After Receiving That Big Grant
To set your organization up for success in the competitive world of grant applications, here are some tips to help secure that grant award.
Read MoreSupercharge Your Capital Campaign With a Microsite
An immersive micro-website dedicated to your capital campaign is essential for increasing support. Here’s how it can be a game changer.
Read More5 Board Oversight Failures and How to Overcome Them
An annual board assessment can help a board identify and address structural and procedural challenges to fulfilling fiduciary duties. Here are five examples of what could go wrong, and how the board can remedy each.
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