Donor Relationship Management

Donor Acknowledgment Is Important for Every Nonprofit
March 20, 2019 at 12:00 pm

Are you using the same thank-you letter repeatedly? If so, that needs to change. Instead, add elements that make your letters unique to your nonprofit and update the letter frequently...

4 Tips for Thanking Donors
March 6, 2019 at 11:52 am

It’s a fact. Saying “thank you” is key to building strong relationships, and that includes donor relationships. Research by Penelope Burk and others affirms the positive correlation between effective thanking strategies and long-term donor value...

When Fundraising, Don't Forget to Thank Donors!
February 13, 2019 at 12:00 pm

When nonprofit organizations are in the midst of fundraising efforts, follow-ups can fall by the wayside. Asking for and receiving funds takes the focus, and nonprofit employees may forget to extend their appreciation...

Are You Missing Opportunities for Genuine Donor Understanding?
January 31, 2019 at 12:04 pm

Be fully present in your work and be alert to opportunities and roadblocks. Listen and observe. Know the data. Ask questions. Pay attention to the surroundings. Use your skills and genuine understanding to deepen relationships at all levels for your organization. A key is to always be aware of your circumstances...

Your Donor Retention Toolkit: What Keeps Donors Coming Back
January 29, 2019 at 4:20 pm

“If the only prayer you ever said was thank you, that would be enough.” — Meister Eckhart A modest gift arrived from a donor who I had hoped would give more. My chief development officer saw my frown, closed the office door and sat down. “Laurence,” he said, “every gift, no matter the size, is […]

The Trouble With Securing Donor Meetings
January 17, 2019 at 1:05 pm

Are getting donor meetings more difficult for you than securing gifts? If so, that’s my experience, too. The fact is that if you get the meeting, your chances of securing the gift are relatively certain...

4 Easy Ways to Boost Post-Event Engagement
January 3, 2019 at 4:00 pm

“If the only prayer you ever said was thank you, that would be enough.” — Meister Eckhart A modest gift arrived from a donor who I had hoped would give more. My chief development officer saw my frown, closed the office door and sat down. “Laurence,” he said, “every gift, no matter the size, is […]