Donor Relationship Management

How a Birthday Call Can Make a Difference
December 2, 2021 at 11:43 am

What is the impact of the birthday call? One of my clients is a religious organization with an impressive number of monthly donors. It consistently asks its donors and monthly donors for their birth month and year.

Why Donor Testimonials are Important  
November 23, 2021 at 1:04 pm

Whether you want to call it social proof, a testimonial — it doesn’t really matter. Donor’s love hearing from other donors. It helps give them that "extra" little push or nudge if you will. Here are some ideas to get you started.

7 Ways To Stand Out With Your Donors
November 15, 2021 at 10:44 am

Your donors probably each has at least five other organizations trying to capture their attention and another 10 to 15 organizations wanting to start relationships with them. So, what are you doing to stand out in your donors' minds, capture their heart and have them always take your call?

How To Confuse Your Major Donor
October 11, 2021 at 1:13 am

I hear too many speeches, sit in too many meetings, and receive too many communications (written and electronic) where the author starts off by building the case and then finally gets to the reason for building it. This tactic will confuse your major donor.