Executive Issues

Making Your Nonprofit Mission Work—Start Fresh or Collaborate, Part 1
July 11, 2018 at 11:49 am

Years ago, long before I worked in the nonprofit sector, I started my own nonprofit organization collecting and distributing school supplies to kids in need. I had no idea what I was doing; I just knew my nonprofit mission was to accomplish “something good.”...

How Important is a Nonprofit Certification to Executive Advancement?
July 6, 2018 at 1:57 pm

How important is a nonprofit certification? I encourage each nonprofit executive to review the landscape of opportunities for growth and development and pursue them with vigor. I have advanced degrees, taken many certification classes, and have been a proud CFRE member for more than 25 years...

4 Questions to Answer Before Creating a Nonprofit Content Marketing Strategy
July 3, 2018 at 9:00 am

Do you have a successful nonprofit content marketing strategy? Running a successful nonprofit requires budgeting effectively and justifying every expense. This reality makes it even more surprising that in a recent survey of nonprofit marketers approximately 49 percent said they could not demonstrate how content marketing has improved fundraising efforts and 35 percent couldn’t say whether content initiatives have increased donations or sales...

2018 Executive of the Year: Dr. Matthew Naylor
July 2, 2018 at 12:50 pm

An Australian native, Matthew joined as president of the National WWI Museum and Memorial in 2013, bringing with him over 25 years of experience in organizational leadership. Under his leadership, the museum and memorial has achieved unprecedented success...

2018 Nonprofit Professional of the Year: Tarsha Whitaker Calloway
June 26, 2018 at 11:27 am

The epitome of a nonprofit professional, Tarsha has lifelong commitment to giving back. She is actively involved in the nonprofit world within her community, and she has put forth momentous efforts to advance the missions of the organizations she has been a part of—and it’s tremendous...

Stay Relevant By Soliciting Supporter Input
June 26, 2018 at 10:40 am

Nonprofits need to be flexible, open to new ideas and willing to change when appropriate. Soliciting supporter input on a regular basis will help organizations stay relevant and in touch with their base...

Building Momentum Through a Leadership Transition
June 22, 2018 at 3:38 pm

In my last blog post, I emphasize the belief that nonprofit certification is important to executive advancement. I stated that you need to determine if this concept is important to you. I also want to point out that you also need to fully research certifying organizations to see if they pass your standards of viability […]

Building a Nonprofit as a Business—5 Scale-Up Strategies That Matter
June 21, 2018 at 12:17 pm

As some industries deal with revenue challenges, giving rates for early 2018 also reflect a slow start to the year. First quarter giving marks the mildest year-over-year growth rate since 2012. While it’s too early to predict annual giving trends, nonprofits should take time to evaluate their growth strategies now...

Ineffective Nonprofit Leadership: When Is It Time to Go?
June 18, 2018 at 11:54 am

Let's talk about ineffective nonprofit leadership, shall we? Some time ago, I passed along a VP of development job opportunity that came across my desk to a former colleague who was looking for a new position...