Executive Issues

Training Your Nonprofit Constituents to Fundraise
September 28, 2018 at 12:22 pm

In a nonprofit, we work in a complex maze of dynamic interactions, both internal and external in scope. Administration, staff, board, volunteers, donors and community, for example, are engaged daily in the progress of a nonprofit. When the subject of fundraising comes up with these nonprofit constituent groups, I am amazed how fast the room goes silent...

Earned Income Depends on You, Grants Depend On Them
September 26, 2018 at 1:28 pm

Every nonprofit executive you speak to will tell you plainly that grant dollars alone won’t sustain an organization’s work. Sure there are huge foundations that are repositories for cash, but most nonprofits cannot rely on grants or even donations to keep the organization vital and thriving...

The Nonprofit Chatter Ep 2: Breaking Down Silos
September 21, 2018 at 12:19 pm

In this episode of the Nonprofit Chatter, Nhu Te, Editor-in-Chief of NonProfit PRO, and Taylor Shanklin, VP of Marketing at Pursuant, get into the nitty-gritty details about silos within nonprofits. We will be joined by Chas Offut, senior director of Development Services, Digital, at PBS National, and David Sacchetti, director of client solutions at Pursuant.

The Future of Philanthropy, Part 1: Onboarding and the Next Generation
August 8, 2018 at 12:46 pm

Today’s most forward-thinking nonprofits understand that the ability to tap into the enthusiasm and energies of a committed pool of executives can mean the difference between success and failure. Properly applied, the leadership provided by such executives can pay dividends in a number of different ways...

Making Your Nonprofit Mission Work—Start Fresh or Collaborate, Part 1
July 11, 2018 at 11:49 am

Years ago, long before I worked in the nonprofit sector, I started my own nonprofit organization collecting and distributing school supplies to kids in need. I had no idea what I was doing; I just knew my nonprofit mission was to accomplish “something good.”...

How Important is a Nonprofit Certification to Executive Advancement?
July 6, 2018 at 1:57 pm

How important is a nonprofit certification? I encourage each nonprofit executive to review the landscape of opportunities for growth and development and pursue them with vigor. I have advanced degrees, taken many certification classes, and have been a proud CFRE member for more than 25 years...

4 Questions to Answer Before Creating a Nonprofit Content Marketing Strategy
July 3, 2018 at 9:00 am

Do you have a successful nonprofit content marketing strategy? Running a successful nonprofit requires budgeting effectively and justifying every expense. This reality makes it even more surprising that in a recent survey of nonprofit marketers approximately 49 percent said they could not demonstrate how content marketing has improved fundraising efforts and 35 percent couldn’t say whether content initiatives have increased donations or sales...

2018 Executive of the Year: Dr. Matthew Naylor
July 2, 2018 at 12:50 pm

An Australian native, Matthew joined as president of the National WWI Museum and Memorial in 2013, bringing with him over 25 years of experience in organizational leadership. Under his leadership, the museum and memorial has achieved unprecedented success...

2018 Nonprofit Professional of the Year: Tarsha Whitaker Calloway
June 26, 2018 at 11:27 am

The epitome of a nonprofit professional, Tarsha has lifelong commitment to giving back. She is actively involved in the nonprofit world within her community, and she has put forth momentous efforts to advance the missions of the organizations she has been a part of—and it’s tremendous...