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Lessons Learned in a Campaign

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"Lessons Learned in a Campaign"

Advice to Accidental Campaign Directors

If you suddenly find yourself an accidental campaign director, this ebook is for you. You are adept at your day job and suddenly trying to learn as much as you can about what campaigns are like. You are sincere and hard-working, and you want to learn as much as you can about what will be expected of you and what pitfalls to avoid.

For this ebook from Erin Lynch Moran, Partner at the Solas Group, she conducted interviews with campaign directors at various institutions and shared from her own experience. Not surprisingly, most campaign directors had very similar experiences and lots of advice to impart. This ebook shares the advice for “what do you wish you knew when you started out as a campaign director?”


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