Capital Campaigns

How Do You Cultivate Donors with Newfound or Hidden Wealth?
February 10, 2020 at 11:55 am

The more attention you pay to other people, the more you notice about what they do and why they do it — the better your life is likely to be. In fundraising, that kind of careful attention and interest in what your donors love may well lead to some large, unexpected gifts.

One Important Way to Draw Your Donors Closer
October 1, 2019 at 11:01 am

People don’t give because they have money — they give because they’re committed to your mission, and they believe in what you’re trying to accomplish. So, it stands to reason that you should never ask anyone for a big gift until they know your mission.