Creative

What can you do to generate more attention and get the media interested in your nonprofit? Here are four steps you can take now to get the media’s attention that you need — and deserve.

Keeping your mission at the forefront can enable creative endeavors in marketing without being handcuffed to data.

Creating individualized 12-month communication plans for all 150 donors on your major gifts caseload to a fundraiser may initially sound like a lot of touch points to create. But the truth is you can create the vast majority of your planning for each donor in less time than you think.

Tax letters should aim to engage recurring donors and encourage them to either make an extra gift, upgrade to a higher level, switch to a higher retaining way of giving, or give the ultimate gift. Here's how you can do that.

Keep in mind these important tips when crafting an impactful case statement.

While ChatGPT is by no means a replacement, it is a tool that fundraisers can use to optimize their work and make their lives easier.

With so many options from which donors can select, standing out through a stellar impact offering is imperative. So here are some tips for doing just that. 

Applications are now being accepted for the 2023 McGuffin Grant to help a nonprofit further its mission with $30,000 in services.

There is a lot of data that supports both sides of the blogging discussion. Let’s weigh the pros and cons.

Do you skip to the end when you’re reading a novel? Are you on the edge of your seat to see what happens next in a movie? When someone gives you a present, do you immediately want to rip it open and see what it is? Right now, are you starting to wonder where this is going?