Ryan Carpenter

Ryan Carpenter

Ryan Carpenter is the vice president of client success at GivingDNA. Prior to joining GivingDNA, Ryan spent time both on the agency side at THD, within a nonprofit at Year Up and offering nonprofit software solutions with Causemo.

He has experience and interest in developing innovative strategies that efficiently identify, cultivate, and solicit donors and prospects through effective engagement tactics. He has a keen ability to synthesize large data sets and identify the underlying trends and points of importance. Ryan has a proven track record in creating successful cross-channel donor engagement strategies that will deepen donor relationships with organizations, and upgrade those with the most capacity and inclination to give.

November 1, 2022 How to Find and Activate Non-Donors on Giving Tuesday

Giving Tuesday will take place Nov. 29 this year. Here is why your organization should start planning a Giving Tuesday appeal now.

November 8, 2021 Segmentation Secrets to Boost Revenue on Giving Tuesday and at Year-End

Equipped with augmented donor data, your nonprofit can apply these insights to inform your Giving Tuesday and year-end segmentation. Here are six recommended segments to leverage in your upcoming campaigns, as well as specific messages you can send to each one to maximize year-end giving.