Christopher Foster

Christopher Foster

Christopher Foster is the VP of Business Development at Modern Postcard

What’s Your Job, Direct Mail?

Direct mail has a very, very specific job to do for nonprofits in 2019. Its job is to stick around until the recipient delivers a strong donation. Here’s why.

Direct Mail Is the Story

For nonprofits, the concept of “telling your story” is just as natural as getting a cup of coffee in the morning. With the zillions of media channels your nonprofit has at its disposal to communicate with its audience, the question of which moves them is a source of constant debate...

Nonprofit Branding: 3 Questions to Ask Your Organization

As a nonprofit professional, you have a mandate to understand your supporters. The competition for discretionary dollars is extraordinary. So when it comes to nonprofit branding, there are three questions to ask...