Jen Linck

Does nonprofit direct mail still work? It’s a question that marketing teams in many industries ask themselves, as they try to come up with new and fresh ways to share a message with their audience. Though direct mail may feel outdated with all of the high-tech marketing campaigns you can create online, it is still a great way to reach your audience...

For many of us, the thought of joining one more Facebook group makes us want to close our accounts for good and never log back in. With more nonprofits realizing the value of Facebook groups for social media marketing, users find themselves invited to groups they have no interest in...

Of course, everyone works differently and not all graphic designers are the same, but I’ve found that following some simple guidelines can help keep a project on schedule and on budget, with the desired end result of a beautiful and effective graphic design...