Great.com

Great.com

Great is a next-generation charity project that will use its platform to bring change and goodwill to the world through philanthropy and powerful content initiatives.

4 Questions to Answer Before Creating a Nonprofit Content Marketing Strategy

Do you have a successful nonprofit content marketing strategy? Running a successful nonprofit requires budgeting effectively and justifying every expense. This reality makes it even more surprising that in a recent survey of nonprofit marketers approximately 49 percent said they could not demonstrate how content marketing has improved fundraising efforts and 35 percent couldn’t say whether content initiatives have increased donations or sales...