Blogs

Is Transformational Philanthropy in Your Future?

If you ever played baseball, you can relate to my experience. At first, I was thrilled to put on a uniform and play for a team. Then, I was excited to get a single, which is a one-base hit. As time passed, I was even more thrilled to get a double (two-base hit) and eventually a triple (three-base hit)...

Practice Saying ‘I’m Sorry’

For nonprofits, apologizing is effective when it addresses two quite different situations. First, admit the mistakes you make in your programs. For example, the social service program that delivered mediocre outcomes or the performing arts performance that bombed...

Understand What Your Volunteers Need From Your Nonprofit

Remember Maslow’s hierarchy of needs? Just about everybody got a dose of Maslow somewhere along the line, either in high school social studies class, or college psychology or sociology courses. And if it somehow slipped by you in school, you may have read about it in management or productivity books. Even books on project management talk about it...

Other Staff Bloggers
Leadership Management

If you ever played baseball, you can relate to my experience. At first, I was thrilled to put on a uniform and play for a team. Then, I was excited to get a single, which is a one-base hit. As time passed, I was even more thrilled to get a double (two-base hit) and eventually a triple (three-base hit)...

For nonprofits, apologizing is effective when it addresses two quite different situations. First, admit the mistakes you make in your programs. For example, the social service program that delivered mediocre outcomes or the performing arts performance that bombed...

Remember Maslow’s hierarchy of needs? Just about everybody got a dose of Maslow somewhere along the line, either in high school social studies class, or college psychology or sociology courses. And if it somehow slipped by you in school, you may have read about it in management or productivity books. Even books on project management talk about it...

Development

When gauging your nonprofit’s success, relying on gut instinct is foolish. It’s necessary to study metrics and see how they change over time. There are several especially worthy measurements that can tell you how your nonprofit stacks up...

Given the recent string of catastrophic events, amplified by nonstop media coverage, you certainly can’t fault people for beginning to feel compassion fatigue. After making personal or workplace donations to charities helping out in Texas, the Caribbean, Florida and elsewhere, it’s understandable that donors might begin to feel worn out...

Direct Marketing

It’s no secret that the taxi industry has been disrupted by Uber and a growing range of other services. The taxi companies remained largely unchanged for decades, mistakenly assuming that the status quo met their customers’ needs. The same can be said for the movie rental business disrupted by Netflix. In both cases, customers’ expectations became more sophisticated over time, leaving the traditional business operators vulnerable...

People listen differently when stories are told. Just watch a toddler listen to their favorite book over and over again to know this is true. At the end of your workday, you likely share short glimpses into your day with the stories you tell your family or friends. A well-constructed story is one of the most effective fundraising tools simply because our brains love and need stories to process what we are thinking...

It seems these days that marketers, strategists, analysts and sales people are hungry to throw around terms, such as Big Data, Business Intelligence and Artificial Intelligence, like a pack of dogs at the back door of a meat market. And, I have a confession to make: I’m a marketing professional also guilty of using these terms...

Data Management

A lapsed donor is one who has lapsed from giving for at least a calendar year. They are the most significant donors to focus your efforts on re-engaging, because they have already demonstrated an interest in your organization...

This week, I was without power for a while and carefully eyeing some tall pine trees that were swaying way too much for my comfort. Being without power and having meetings cancelled was a minor inconvenience, especially with the widespread loss of property and even life because of storms during this hurricane season...

I was not into cars growing up, except for one beautiful late 1950’s Dodge that had the greatest speedometer ever. That speedometer showed green, yellow or red colors as perfect indicators of the speed of the car as it went faster. I have always remembered that color indicator tool that I use for dashboards today. Besides cars, should dashboards be used in business to denote performance?...

E-Philanthropy

How can you avoid all the risks associated technology and software in your nonprofit without bankrupting the organization? With cyber security a huge issue, it almost seems like you are fighting a losing battle, doesn’t it? The first step in addressing technology risks is to understand the problems and identify the risks. Then, you will be better able to develop solutions...

We know that video gives a major boost to open and click-through rates online. So, why not use it to your advantage and invite other donors to join your monthly donor program? Look at your current monthly donors—even if you have just five of them...

Finding new ways to reach volunteer and donor prospects can be challenging in the nonprofit marketplace. There are many nonprofits competing to catch the attention of your organization's prospects. In the U.S. alone, there are over 1.5 million nonprofits trying to gain exposure and live out their mission...

Sectors

First of all, let me add my thoughts and prayers to those who lost their home and everything else after Hurricane Harvey. And I know we’re not out of the woods yet, with other storms coming near. Fortunately, there are many wonderful experienced organizations on the ground to help the victims. And, of course, fundraising activities have ramped up. People are literally walking in the door with donations...

I was fortunate enough to participate in a session of meetings with national community relations/development leaders of The Salvation Army at the Lilly Family School of Philanthropy at Indiana University last week. The Salvation Army was meeting with Lilly representatives to discuss a number of issues, including plans for their involvement with a 2018 National Community Relations/Development Conference in Indianapolis, Ind...

We watched in horror as Charlottesville, Va., erupted into violence this past week. Otis graduated from the University of Virginia (UVA) in 1979. There, he met the Dalai Lama, he met students of diverse backgrounds, he played basketball on a diverse team and he became a Buddhist…