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Fundraising and Football Part 3: Rallying Point and Best Use

December 21, 2016 Jeff Jowdy

Last week, we discussed segmenting and being prepared to revise your strategy in part two of this fundraising and football series. This week, we’re covering two more things fundraisers can learn from the game: Football games and campaigns provide a rallying call for the faithful, and everyone has a best role.

Use Holiday Parties to Pre-Stage Donor Meetings

December 19, 2016 Andrea Kihlstedt

As you attend holiday party after holiday party in this festive season, you may have the opportunity to lay the groundwork for meeting with some of your largest donors in the New Year. How do you make those meetings happen?

Are You Truly Thankful for Your Donors?

October 10, 2016 Jeff Schreifels

My question to you is, are you really thankful for all of your donors? Do they know how much they are loved and appreciated? Do your donors feel cared for? Here are two true stories that show why the question is so important…

Major Gifts: How to Love “The Same Old Thing”

September 8, 2015 Richard Perry

Effective major gifts work is, at its essence, serving the interests and passions of a donor. This may sound formulaic—it may sound basic and boring. But, just do this (and do it well) and you will be wildly successful. Don’t ever search for a replacement to a tried-and-true formula for doing anything. Instead, use the formula or approach and innovate within it…

Finding Buried Fundraising Opportunities

April 9, 2015 Pamela Barden

One of the tough jobs of a fundraiser is finding time to look objectively at the current activities to spot untapped opportunities. A robust fundraising program seems to never take time off, so probing and asking “what if?” questions is frequently a luxury that simply gets pushed aside. The tyranny of the urgent often means we don’t have time to find ways to better engage those donors who don’t have strong commitments to our organization.

There Are Some Surprise People in Your Fundraising Audience

March 30, 2015 Willis Turner

Of course you should craft your appeals to resonate with the majority of your readers. But you should always allow for the possibility that something great could come from the most unexpected donors.

Beyond Donor-Centered: Change Your Mission!

March 23, 2015 Jeff Schreifels

Is there anything about your donors in your nonprofit’s mission statement? Probably not. It’s a pretty rare occurrence if there was. At Veritus Group we believe nonprofits need to change their mission statements to not just include donors but to make them half of the mission.

How to Succeed in the Fundraising Business

March 12, 2015 Pamela Barden

One of the lessons I’ve learned (sadly, by watching others’ mistakes) is that when nonprofit organizations and employees don’t think like businesspeople, they can end up “out of business,” either corporately or personally. But there is a better way …

Why Nonprofits Should Run Like Businesses

January 13, 2015 Lucy Morillo

Throughout my career, as a “reformed” lawyer, I have learned that in order to succeed in raising funds as a nonprofit organization, we must think and act like a business. What makes us different is that our bottom line is not just generating dollars, but more resources and, ultimately, more opportunities for the people we serve.

Infographic: 10 Fundraising Resolutions for 2015

January 13, 2015 Joe Boland

By now, you’ve probably already noticed plenty of people falling behind on their New Year’s resolutions. That’s what makes it a perfect time to refresh those goals for the upcoming year. With that in mind, MobileCause, a could-based online fundraising platform, shares this infographic on the “Top 10 Fundraising Resolutions for 2015.”

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