Jeff Schreifels

Jeff Schreifels

If you like baseball, tennis, golf, Gregorian chant, jazz, rock, good wine and deep conversation, then you’ll like to hang out with Jeff. 

If you are passionate about fundraising, Jeff will inspire you to be a true “broker of love” for your donors, helping you bring together a donor’s desire to change the world and the world’s greatest needs. Jeff believes that if nonprofits truly want to grow and obtain more net revenue for their mission, it will come through creating, building and successfully managing major-gift programs. The Connections blog will give you inspiration and practical advice to help you succeed. Jeff has more than 25 years of nonprofit fundraising experience and is senior partner of the Veritus Group.

The Race to Nonprofit Mediocrity

Over the course of a year, I would guess that Richard and I speak with over a hundred different leaders and managers of nonprofits. Every one of them desperately wants to grow their major gift revenue, but they, in turn, race to nonprofit mediocrity...

Don’t Talk Yourself Out of a Big Nonprofit Gift

I think I’m going to lose it. In the past couple of weeks, I’ve talked to the leadership of three different organizations that have created a belief in their heads that “their” major donors will not give big nonprofit gifts...

Being Vulnerable Strengthens Your Nonprofit Donor Relationships

Building trust in any relationship is essential if that relationship is going to be real and authentic. And creating mutual trust in your nonprofit donor relationships is really your ultimate goal. Why? Because if you have mutual trust, then you and your donor will feel comfortable to be real with one another...

Small Nonprofits Can Have a Major Gift Program, Too!

Being a small nonprofit is never an excuse to not have a major gift program. Lately, I’ve been talking to a great number of executive directors and development directors from small nonprofits. Bottom line: Everyone is overworked and doing multiple jobs...

A Personal Touch Can Lead to Big Nonprofit Impact

In the process of creating a 12-month strategic plan, there is a lot of focus on: soliciting, preparing proposals, thanking the donor and reporting back the impact of that donor’s gift. But, what we have found can really make a difference in nonprofit impact are the small, personal touches that let the donor know you know them...

5 Tips to Maintaining an MGO’s Curiosity (and Using It With Donors)

Do you ever come home after a party and realize that no one at the party ever asked you anything about yourself? Do you find that this is a reoccurring situation? I don’t know about you, but I find that most people I come in contact with are just not very curious...

Major Gift Officers: Just Do It!

At Veritus, we have worked with many major gift officers who, when we ask how it’s going with meeting and deepening their relationships with donors, we get a response like this: “Well, I haven’t been having much donor contact. I’m just not finished with all my planning for my caseload, and I have to get my goals done. And I really need to get more understanding of our programs... then I’ll be able to visit and get to know my donors.”...

Major Gift Officers: Do the ‘Impossible’

At Veritus over the years, we have conducted hundreds of major donor assessments. These assessments reveal an incredible amount of information. Besides understanding donor retention and donor value attrition, the data reveals a whole slew of donors who donate essentially the same amount year after year. Perhaps it’s $1,000, $5,000, $10,000 or even $20,000 every…

Are You a Broker of Love?

Some time ago, I was walking with one of the major gift officers I work with after lunch. She was lamenting that she felt like there were “so many things” keeping her from meeting with donors. And how she just “wished she had the time” to just get to know them...

How to Win Over Your Organization to Major Gifts

I think you might be making your job as a major gift officer even harder. Richard and I often run into CEOs, board members, finance and programs staff who don’t know how major gift programs work or, at best, are just down right skeptical that it really works...

Discipline Is Beautiful

Being disciplined to work out your plan is the absolute key to major gift success. Conversely, it’s the downfall of many major gift fundraisers. At Veritus, we know that introducing a disciplined approach to major gifts will lead to deeper relationships with donors, higher retention rates, lower value attrition rates and much more revenue...

Be a Major Gift Officer and Have a Life

The demands of a major gift officer are enormous. I don’t have to spell them all out to you, because you live it. The same can be said for a development director at a small nonprofit who has to be “everything” fundraising at your nonprofit...

What Happens When Your Major Gift Officer Leaves?

Recently, one of our client managers for Veritus told me a story about one of our clients she is working with. When I heard this story, I was not shocked. Richard and I hear this kind of stuff all the time. This happens with major donors, because many nonprofits clearly have no structure in place for their major gift program...

Is Your Organization Doing What Is Best for the Donor… or the Organization?

It’s amazing to Richard and me how nonprofits—that do such great things with the programs and projects they have making the world a better place—have a total disregard for their major donors. One example of this was a story I heard from someone who quit her position as an major gift officer several years ago...