Now that your calendar year-end appeal has gone out in the mail, what is left to do?

Each year, the year-end kickoff always begins after Thanksgiving with Giving Tuesday. 

Giving increased by 1.6% in 2018, with philanthropic gains being driven exclusively by donors who gave $1,000 or more.

We are entering what is deemed the fourth industrial revolution. The same fundraising methods the majority use won’t work indefinitely.

People love a good deal. This is also true for donors.

Since its launch in 2012, Giving Tuesday has fundamentally changed year-end fundraising. 

This is the biggest fundraising time of the year. Don’t sleep through it!

In wake of Black Friday and Cyber Monday, there’s a lot of noise this time of year. Many nonprofits participate in Giving Tuesday.

Before setting a fundraising goal for your capital campaign, you have to test your plans with your largest donors.

If you take a little time now for a monthly giving focus, come January, you’ll be that much farther ahead.