By reading How to Discover and Engage Major Donors, you will uncover data that reveals the latest trends in major giving, learn the 5 markers of philanthropy that predict major giving potential and adopt tried-and-true best practices for major donor engagement. Start your major giving initiative today! Read the guide now.

Writing year-end appeal messages just became a whole lot easier! Follow these customizeable templates to easily create meaningful asks via email, social media, text message and direct mail. Just customize, copy, paste and send for a meaningful year-end giving campaign!

Welcome back to #NPPTrendingNow, where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week.

Do you have 2020 vision? If not, seek to understand what forces could affect you next year in your nonprofit role and adjust accordingly. Many complex factors are at work, so be prepared for multiple possible scenarios.

Now that your calendar year-end appeal has gone out in the mail, what is left to do?

Each year, the year-end kickoff always begins after Thanksgiving with Giving Tuesday. 

Giving increased by 1.6% in 2018, with philanthropic gains being driven exclusively by donors who gave $1,000 or more.

We are entering what is deemed the fourth industrial revolution. The same fundraising methods the majority use won’t work indefinitely.

People love a good deal. This is also true for donors.

Since its launch in 2012, Giving Tuesday has fundamentally changed year-end fundraising.