Infographic: 10 Fundraising Resolutions for 2015
Wow, time sure does fly, doesn't it? Only yesterday it seemed as if the nonprofit sector was gearing up for its year-end fundraising push. Now, we're already in week two of the new year, and the focus on 2015 is in full swing.
By now, you've probably already noticed plenty of people falling behind on their New Year's resolutions. That's what makes it a perfect time to refresh those goals for the upcoming year.
Here is a snapshot a those 10 resolutions:
Implement crowdfunding for volunteers, donors and staff to tap in a broader network of supporters.
Upgrade the donation page on your website to make sure donors can easily donate.
Capture the value of recurring donations.
Receive mobile-friendly donations live at fundraising events, and display contributions live on-screen to encourage more participation.
Modernize direct mail by including online giving instructions, and measure those results by campaign.
Use text-to-donate keywords, short links and mobile-friendly donation pages on social media.
Record one-minute videos each month highlighting the good your organization does and where donors' money goes.
Make it simple to deliver content by promoting keywords.
Send text alerts to ensure your messages are read.
Ask large donors and corporate partners to provide matching gifts.
Don't let these resolutions fall by the wayside! Download the full infographic here.