Money Archives - NonProfit PRO - Tactical Leadership Strategy for the Modern NonProfit

10 Ways to Raise More Money in 2023

January 30, 2023 Jim Eskin

As we move forward in a new year, nonprofits that work hard and work smart can boost gift income to enjoy record resource development years. I want to highlight 10 pragmatic ways that nonprofit leaders can more effectively ask for and secure gifts that will fuel their missions.

The Social Science Behind Peer-to-Peer Fundraising, Branding and Doing Good

March 13, 2015 Otis Fulton, Ph.D.

What if we are making the world a better place by simply trying to raise money? In our quest to get people to raise more money, we might be making them nicer people. This is the latest social science treasure that the Turnkey resident neuropsychologist, Otis Fulton, noted to me (yelled from the kitchen).

Want to Retain Your Donors? Think ‘ROI’

March 12, 2015 Larry C. Johnson

Nationwide, donor retention has dropped to just under 40 percent for one-year renewals. Compare that to 95-plus percent for commercial firms. Sense a disconnect?

A Much Better Way to Make Money Than Fundraising

February 24, 2015 Charlie Hulme

The opinions, thoughts and feelings of our prospects, supporters and donors exist whether we seek them or not; 100 percent of the risk lies in ignoring them.

5 Ideas That Make Asking Much Easier and More Successful

February 4, 2015 Gail Perry

These five insights will help you approach your next ask from a more comfortable, authentic and successful standpoint as a fundraiser!

Mega Donors Making Mega Gifts

January 7, 2015 Gail Perry

The top 10 biggest charitable gifts in 2014 came to a combined total of an amazing $3.3 billion. Imagine that much money coming from just 10 people!

Get Busy! Fundraising Can’t Wait

December 29, 2014 Willis Turner

Fundraising is about a lot more than just raking in the money for your client or organization. It really matters. So pat yourself on the back, because you’re doing the work of the angels.

I Never Wanted to Be a Fundraiser

December 22, 2014 Jeff Schreifels

But — wow! — it’s the greatest job in the world, isn’t it?

Top 10 Fundraising Tips to Take You Over Goal for Year-End

December 10, 2014 Gail Perry

Did you know that billions of contributions are in play right now? Donors will, in fact, be giving vast amounts of money to charities in the next three weeks. Many organizations will receive up to a third of their entire annual giving this month.

The Right Way to Ask

November 26, 2014 Gail Perry

Always include the impact of the gift when you ask for money. This makes your ask feel not about the money but instead about the wonderful work your organization does in the world.

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