Learning from the 'I Will What I Want' campaign
But before you do, make sure you're doing it for the right reason.
Part of the power of the ALS Ice Bucket Challenge is that it relies on specific, one-on-one invitations to participate.
Here's the good, the bad and the real opportunity of the ALS Ice Bucket Challenge that has taken on a life of its own and brought in more than $100 million for the ALS Association.
What made the Ice Bucket Challenge so successful? There were a few key factors of the challenge that all fell together perfectly to give it zing, appeal, momentum and energy.
Oh, and can I have a side of “how to find them” and “what to do with them”?
As FundRaising Success gears up for the ninth annual Gold Awards for Fundraising Excellence, take a look back at last year's Website of the Year from Covenant House and Sanky Communications.
Never one to miss out on the fun, FundRaising Success accepted the Ice Bucket Challenge from DonorPro Nonprofit Fundraising Solutions, and yesterday, the FundRaising Success team, including sister brand Target Marketing, completed the challenge and made a donation, which you can view below.
As FundRaising Success gears up for the ninth annual Gold Awards for Fundraising Excellence, take a look back at last year's Social Media Campaign of the Year from the Findlay Hancock County Community Foundation.
As peer-to-peer fundraising continues to establish itself as a major pillar in the nonprofit sector, fundraisers must make sure they provide the best experience for their participants and volunteer fundraisers. And that starts with the website.
