Web Design
September 5, 2018 at 12:24 pm
Is your website working for you or against you? Even if your site looks great, that doesn’t mean it’s working effectively. Here are three keys that can help turn your website into a marketing machine that converts visitors into donors...
January 26, 2018 at 11:17 am
Feeding America took a very comprehensive, analytical approach to review the strategic needs of the nonprofit and leveraged their findings to create a complete, deep and powerful website that delivered a visually impressive website that performed beyond expectations...
December 8, 2017 at 11:30 am
When it came time for the association to rebrand and redesign its site, SIIA identified several opportunities to improve its online presence, streamline internal content management efforts and simplify user interactions...
October 16, 2017 at 2:18 pm
Most nonprofits struggle to make online fundraising work. And most agencies will add "digital" on to a direct mail program, but few have cracked the code to discover what really works to raise more money online. In this free eBook, you'll learn a new methodology that will help you optimize your fundraising and grow your online revenue.
October 10, 2017 at 11:04 am
Contact forms are one of the most important features of any website, being the main way most website users interact with an organization to ask questions or request information. If users have a poor experience using a website’s contact form, bad things happen...
September 27, 2017 at 1:05 pm
In the nonprofit world, direct mail is still king when it comes to generating revenue. This is one of the few industries in which this is the case, and I can confidently say it isn't changing drastically in the near future. As a digital marketer, it's fascinating to me because this sector seems ripe for…
September 27, 2017 at 8:56 am
As I was preparing to lead a webinar a few weeks ago, I invited participants to send me a link to their website so I could choose several to review during the webinar. The response was overwhelming! Well over 100 nonprofit leaders requested a free website review. As I reviewed all the websites, something became […]
September 11, 2017 at 9:18 am
We know that video gives a major boost to open and click-through rates online. So, why not use it to your advantage and invite other donors to join your monthly donor program? Look at your current monthly donors—even if you have just five of them...
August 8, 2017 at 10:42 am
A strong social media strategy can be a fantastic tool to enhance a nonprofit’s online presence. Authenticity is critical when using this platform, because social media is about connecting donors and prospects with the organization’s mission. Nonprofits need to humanize their social media message, so the audience can effectively connect with your organization...
August 3, 2017 at 9:19 am
Donations are the lifeline of nonprofit organizations, so it comes as no surprise that the end of the year can be a lucrative time. As potential donors, fueled by the generous spirit of the holidays, look to offload some cash before the end of the fiscal year, some organizations can see almost half of their annual donations come through during this period...
