There’s no better time than the new year to prioritize organization. Here are four simple steps to organize your brand assets.
Read More4 Steps for Organizing Assets to Strengthen Your Brand
Tag: Organization
Learn Ways to Prioritize Your Work
Priorities shift so keeping things in perspective is critical. Can you prioritize your work effectively?
Read MoreWhen Fundraising Gets Caught in the Thick of Thin Things
When you reduce philanthropy to a transaction, you’ve placed yourself in the pool with everyone. Your cause becomes identical to everyone else’s. Giving as a quid pro quo definitely has its limits—in any community.
Read MoreLooking at Fundraising Through Fresh Eyes
One of the (several) things I enjoy about teaching fundraising courses at a couple of universities is the opportunity to explore fundraising with people who have little or no experience in the field. Things I take for granted and view as “just the way things are” suddenly appear in a different light. Students ask, “Why?” and I’m challenged to think back to when I was new in the field and remember the reasons.
Read MoreGetting the Right People on the Bus
The word “business” conjures up visions of overweening corporate greed rather than the requirement that all—ALL—viable organizations must have a working business model with stable positive revenue flow.
Read MoreMake The Nonprofit Program Person Your Best Friend
Without a close and cooperative relationship with your nonprofit organization’s program person you, as a major gifts officer, cannot succeed. Program holds the key to information that is critical to the offers you construct for your donor.
Read MoreThe Make or Break Part of the Ask
By far, the most frequently made mistake I see is when a worthy nonprofit assumes mission trumps all. It’s mostly out of oversight, as nonprofit leadership is focused on doing good. However, sometimes it’s because the organization really believes that donors are merely “funders”—the ATMs of the nonprofit world.
Read MoreFundraising Reflections From the Ski Slopes
I recently partook of some pre-spring skiing. As I was heading down the slopes, I was thinking about some parallels between skiing and fundraising. “It’s all downhill from here” is a saying that means that the hard part is over, but for fundraisers, it can often seem we’re moving from one “emergency” to the next instead of enjoying the smoother ride and keeping the exhilaration alive. But as is true with skiing, some simple steps can make the journey more enjoyable.
Read MoreWant to Retain Your Donors? Think ‘ROI’
Nationwide, donor retention has dropped to just under 40 percent for one-year renewals. Compare that to 95-plus percent for commercial firms. Sense a disconnect?
Read MoreFundraiser, You May Have Not Signed Up for This …
For whatever reason you became a fundraiser, if you want to grow in the field you’re going to end up doing more and learning more than you ever thought you wanted to do and learn. You may not have signed up for these things, but they can help make you a better fundraiser. For example …
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