Following is a sampling of new-to-the-market and newly managed lists.
60 Plus: Target 15,028 donors to an advocacy group addressing issues important to America’s seniors with a free-enterprise, less government and fewer taxes approach. Exchange only. Call: Legacy List Marketing, 703.726.2807; or visit www.legacylistmarketing.com.
AdvantageClub — Pet Owners: Target more than 1.5 million members of a travel or shopping club who are pet owners. Price: $100/M. Call: Walter Karl, an infoUSA Company, 845.620.0700; or visit www.walterkarl.com.
All-American Generation X: Target more than 4.4 million consumers born between 1965 and 1980 who are tech-friendly and living in the U.S. Price: $100/M. Call: eTarget Media, 954.480.8470; e-mail firstname.lastname@example.org; or visit www.etargetmedia.com.
All the Best College Inquiries: Target 93,701 college hopefuls who have inquired online regarding loans and financing for college. Price: $150/M. Call: Paramount Lists, 800.964.5478; or visit www.paramountlists.com.
Best Blue Contributors: Target 86,785 Democratic contributors of $25 or more to organizations. Price: $80/M. Call: Yankee List Marketing, 301.274.2988.
Caliente Hispanic Masterfile: Target 625,000 Hispanic consumers who shop for goods and services within their residential communities. Price: $85/M. Call: Avrick Direct, 805.683.6551; or visit www.avrickdirect.com.
Catholic Church and Event Goers in Ohio: Target 44,441 Catholics who reside primarily in the greater Cincinnati area, are regular church-goers and attend parish fundraising events. Price $85/M. Call: Trinity Direct, 973.283.3600; or visit www.trinitydirect.net.
Comic Book Readers Database: Target more than 2.2 million comic book readers. Price: $60/M. Call: infoUSA, 866.872.0045; or visit www.infousa.com.
Cystic Fibrosis Foundation African American Donors: Target 38,376 African-American donors to the Cystic Fibrosis Foundation. Price: $95/M. Call: RMI Direct
Marketing, 203.798.0448; e-mail email@example.com; or visit www.rmidirect.com.
DMR Direct Mail Responders — Social Concerns & Donors by Category: Target 6.9 million consumers who have filled out a comprehensive direct-mail questionnaire regarding the social causes they believe in or donate to. Price: $75/M. Call: Great Lakes List Management, 800.964.5478; or visit www.greatlakeslists.com.
- American List Counsel (ALC)
- Belardi/Ostroy ALC LLC
- Bethesda List Center
- Cystic Fibrosis Foundation
- Direct Media Inc.
- List Services Corp.
- National Audubon Society
- RMI Direct Marketing Inc.
- Specialists Marketing Services
- The Catamount Group
- TMA List Brokerage & Management
- Trinity Direct
- Walter Karl Inc., A Division of infoUSA
- Worldata/ WebConnect
- Walter Karl