National Audubon Society
Check out this video detailing the National Audubon Society's freemium mailing.
FundRaising Success takes a look back at the 2010 Fundraising Professionals of the Year Awards Lifetime Achievement winner, Lynn Edmonds, president of LW Robbins.
What kind of direct-marketing trends made their mark on the MAXIs in the fundraising and nonprofit space this year?
Blackbaud released findings from its Next Generation of American Giving study that explores charitable-giving trends and engagement behaviors and attitudes across four different generations — matures (68+), boomers (49-67), Gen X (33-48) and Gen Y (18-32). Baby boomers are emerging as the dominant force in charitable giving, responsible for 43 percent of all dollars donated. The study also revealed that multichannel engagement is the new normal, but the ideal mix varies from generation to generation.
The Nonprofit Federation of the Direct Marketing Association (DMANF) is pleased to announce the selection of Lynn Edmonds, president of LW Robbins, as its 2013 Max L. Hart Nonprofit Achievement Award recipient. The Max L. Hart Nonprofit Achievement Award, presented annually at the Washington Nonprofit Conference, recognizes career accomplishments by an exceptional fundraising professional with a track record of service, leadership, innovation and integrity.
Lynn S. Edmonds, president of LW Robbins, a direct marketing fundraising agency, has been named the 2012 Direct Marketing Fundraising Association (DMFA) Marketer of the Year.
When FS' parent company, North American Publishing Co., set out to launch this magazine in summer 2003, the launch team wanted to establish an editorial advisory board that would ensure it started out on the right foot and stayed that way. The board had to include people from all areas of fundraising who were entrenched enough to have a solid grasp of its history but still open enough to be able to see into its future and head there without fear.
Times are tough for U.S. non-profit organizations, so tough that some employees at one are donating their own money to help stave off layoffs and keep their projects going.
The future of Barton-Cotton Inc., a Columbia-based direct marketer specializing in the nonprofit industry, remains uncertain after the 80-year-old firm filed for Chapter 7 bankruptcy on Monday.
PACKAGE OF THE YEAR Gold: Habitat for Humanity International Special Development Appeal (Craver, Mathews, Smith & Co.) Silver: Rhode Island Community Food Bank Annual Review Brochure (DaVinci Direct) Bronze (Tie): Tuskegee Airmen — Charles McGee Campaign (Fundraising Strategies) CARE November/December World Report (Merkle) ACQUISITION (50,000 OR MORE MAILED) Gold: Utah Food Bank 2007 Thanksgiving Donor Acquisition (L.W. Robbins) Silver: Wildlife Conservation Spring 2007 Acquisition (Schultz & Williams) Bronze: Mail Call Hurts (Gum Version) (Fundraising Strategies) ACQUISITION (FEWER THAN 50,000 MAILED) Gold: Tuskegee Airmen — Charles McGee (Fundraising Strategies) Silver: Bidawee “Welcome” (SCA DIrect) Bronze: Adaptive Clothing Gift Tag Package (Fundraising Strategies) RENEWAL (50,000