DMA Nonprofit Federation Honors American Society for the Prevention of Cruelty to Animals (ASPCA) as 2009 Nonprofit Organization of the Year

Washington, DC, August 3, 2009 — The Direct Marketing Association's Nonprofit Federation (DMANF) today announced the American Society for the Prevention of Cruelty to Animals (ASPCA) as the winner of its 2009 Nonprofit Organization of the Year Award.

The award will be presented Thursday, August 13, at a luncheon during DMANF’s 2009 New York Nonprofit Conference taking place August 12-13 at the Waldorf=Astoria in New York City. Presented annually, the award recognizes outstanding achievement by a nonprofit organization using direct response marketing to advance its mission.

The ASPCA, the first humane organization in the Western Hemisphere, works to rescue animals from abuse, pass humane laws, and share resources with shelters nationwide. They provide local and national leadership in three key areas: serving victims of animal cruelty, providing positive outcomes for at-risk animals, and caring for pets and owners.

“This award truly highlights what DMANF and its members are all about,” said Brian Cowart, chair of DMANF’s Awards Committee, and senior director, direct mail donor acquisition and cultivation for ALSAC/St. Jude Children’s Research Hospital. “The ASPCA continues to be an innovator and leader in multichannel fundraising while lending their voice to help the nonprofit fundraising community expand its impact on the missions of the organizations they work on behalf of. The ASPCA team has done amazing work and fully deserves every single accolade they receive.”

“We congratulate the ASPCA on this well-deserved reward,” said Chris Quinn, DMANF executive director. “The exciting and inspirational work done this year has all of us looking forward to their future successes. The Federation is proud to have the ASPCA as a member.”

“We are so thrilled and humbled to receive this wonderful honor,” said Jo Sullivan, ASPCA executive vice president of external affairs. “This award is a tremendous endorsement for the collaboration taking place across the ASPCA, as well as the commitment and generosity of our donors and volunteers. It is these crucial contributions that make an award of this caliber possible.”