Americas

New York, NY., September 14, 2009 — A new global business and public sector coalition – led by the Chief Marketing Officer (CMO) Council, the U.S. Chamber of Commerce and many notable non-profits – today announced a milestone initiative to “survey the socially beneficial way” by making donations to causes on behalf of those individuals participating in funded market research programs around the world.

In a webinar last month titled "Positioning for Wealth Transfer," Campbell & Company Vice President Bruce Matthews talked about the need for organizations to prepare programs that take full advantage of this boon.

More Blogs