By now, anyone in the fundraising sector knows about the St. Baldrick’s Foundation and its head-shaving events to raise money for childhood cancer research.
Read MoreTag: Personal fundraising pages
Peer-to-Peer Fundraising: Families and Friends and Peers … Oh My!!!
While peer-to-peer fundraising has been amplified with the rise of the Internet and especially social media, the strategy itself is not new. As Eleventy Marketing Group’s Angie Moore noted on her Navigating Off the Napkin blog last year, “This strategy has been around forever and has gone through a lot of shifts but continues to be a fantastic source of new donors, new volunteers and bottom-line revenue for organizations.”
Read MoreEngage P2P Spotlight: Getting Started With Independent Fundraising Events
In a little more than a month, FundRaising Success hosts its brand-new conference, Engage P2P: Redefining Peer-to-Peer Fundraising. We have a wonderful lineup of presenters and advisors, including Cassidy Richards, principal consultant at online marketing agency and a sponsor of Engage P2P Charity Dynamics.
Read MoreEngage P2P: Keeping it Lively Right Up to the End
If your organization does P2P fundraising — or if you wish it would — I hope you’ll join us in Washington, D.C., on Oct. 21.
Read MorePeer-to-Peer Fundraising: Help Your Participating Fundraisers Become Great Fundraisers
Fundraising software provider Blackbaud shared an interesting, interactive infographic on peer-to-peer fundraising. The infographic and accompanying 2013 Blackbaud Peer-to-Peer Fundraising Study look at the key performance indicators for walk, 5K, cycling and endurance fundraising events. Those KPIs are loyalty, donation, level and fundraising performance.
Read More5 Creative, Successful Peer-to-Peer Fundraising Campaigns
Online fundraising platform RallyBound recently unveiled the “Top 5 Wildest Nonprofit Fundraisers,” highlighting five extremely creative — and successful — peer-to-peer fundraising campaigns.
Read MoreThe Heart of Peer-to-Peer Fundraising Operations: The Website
As peer-to-peer fundraising continues to establish itself as a major pillar in the nonprofit sector, fundraisers must make sure they provide the best experience for their participants and volunteer fundraisers. And that starts with the website.
Read MoreThe 10-Point Peer-to-Peer Fundraising Run/Walk/Ride Event Checklist
At the 2014 Bridge Conference, three fundraising professionals provided a checklist for launching a peer-to-peer fundraising run/walk/ride event. In their session “From Zero to 5K in 10 Months: The ABCs of Launching a Peer-to-Peer Based Run/Walk or Bike Ride,” Sharon Kessler, interim director of special events at Children’s National Medical Center Foundation; Hossein Noshirvani, executive VP and co-founder of Mationsoft; and Philip Schmitz, partner and CEO of CharityEngine, shared their insights.
Read MoreThis Is NOT an April Fool’s Joke: Numbers Look Good for 2014 Fundraising
Recent reports indicate good signs for 2014 fundraising. Despite the collective optimism for fundraising success, nonprofits must overcome a number of hurdles to get there. Here are some stats and three ways your nonprofit can drive giving gains this year.
Read More3 Ways to Successfully Incorporate Independent Fundraising Events
Independent fundraising events, also known as DIY fundraising or third-party events, are emerging as a core strategy within peer-to-peer fundraising in large part to meet the wishes of donors. These programs are not replacing traditional peer-to-peer events, but supplementing them by allowing donors to fundraise on their own.
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