Demographics and geographics are just not enough anymore in your nonprofit’s donor segmentation. You need to have more information.
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How Do You Deal With Nonprofit Professional Potholes?
Fundraising employment transition becomes a pothole in a sense that it causes disruption, loss of revenue, loss of relationships and many other negative implications. Think about your job experiences. Do you mandate a complete debrief of information when your employees leave employment? Do you ask board members to help bridge significant relationships to keep engagement and donor momentum in place? Do you provide new fundraising professional hires with solid prospect and donor information gleaned from former employees? How can this issue be dealt with in a positive way, especially when some departures are negative in scope?
Read MoreFundraiser, You May Have Not Signed Up for This …
For whatever reason you became a fundraiser, if you want to grow in the field you’re going to end up doing more and learning more than you ever thought you wanted to do and learn. You may not have signed up for these things, but they can help make you a better fundraiser. For example …
Read More6 Habits of Fundraising Excellence
Knowledge matters in fundraising, but that’s not all. What each of us brings to the job matters, and I am convinced that a daily commitment to these six habits is critical to be excellent fundraisers.
Read MoreThe Fastest Way to Turn Off Your Major Donor Prospect
There is one important thing you can do to ruin your chances with a major donor. It’s when you are guilty of being boring.
Read MoreThe Agony of Recording Your Moves
If you can keep up-to-date and make sure your records are clean and have good information, it will help you and your organization cultivate, steward and solicit your donors in the proper way.
Read MoreIs 1 Child Actually More Motivating Than 1 Million?
It’s not the actual number that matters — it’s the ability for a donor to feel like he or she can make a real difference.
Read MoreHow To Make Sure Your Major-Gifts Planning Is On Point
You really do need to have a structure and logic for what you’re doing and where you’re going with your donors. If you don’t, your donor will suffer, the organization you work for will suffer and, just as important, you will suffer.
Read MoreSustaining Your Sustainers: Taking Your Monthly Giving Program to the Next Level
The key to success with monthly giving programs is stewardship. Building and maintaining strong relationships with monthly donors are essential.
Read MoreA Pre-Holiday Gift for Fundraisers: More Time
If you are hoping for a personal copy of Hermione’s time turner, I can’t help you (sorry, non-Harry Potter fans), but if you are already using outside resources (writers, designers, full-service agencies, etc.) for your donor communications, there are ways you can free up more of your time without spending more money. Here are some “system tweaks” that may help.
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