Fundraising Reflections From the Ski Slopes

I recently partook of some pre-spring skiing. As I was heading down the slopes, I was thinking about some parallels between skiing and fundraising. “It’s all downhill from here” is a saying that means that the hard part is over, but for fundraisers, it can often seem we’re moving from one “emergency” to the next instead of enjoying the smoother ride and keeping the exhilaration alive. But as is true with skiing, some simple steps can make the journey more enjoyable.

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Fundraising Events: Are They Worth It?

If you are the head of a nonprofit, we urge you to move away from using events to raise money. If you’re an MGO who continually gets “asked” to help with an event, do everything you can to convince your boss it’s a bad idea. And if you are a development director of a small nonprofit, you have to realize the best way to raise major gifts is to build relationships with donors and ask them directly to support your mission.

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