When donors feel understood and valued, trust grows, leading to greater generosity. Here are four examples of empathy at work.
Read More4 Examples of How Empathy in Fundraising Builds Donor Trust
Tag: Donor behavior
What the One Big Beautiful Bill Act Means for Charitable Giving — and What Nonprofits Should Do Now
The One Big Beautiful Bill Act became law on July 4, and it could have real implications for charitable giving. Here’s what nonprofits should do now.
Read MoreGet Beyond Politics by Balancing Philanthropic Focus
With a new administration entering the White House, nonprofits must keep an eye on these key areas that will undoubtedly impact them.
Read More5 Ways to Supercharge Your Fundraising With the Theory of Reactance
Using the psychological theory of “reactance” in your nonprofit’s strategic messaging can supercharge your fundraising efforts. Here’s how it works.
Read MoreMaximize Gen Z Involvement Through Donor Engagement and Volunteerism
Engaging new donors who will volunteer is a major challenge. Here are some strategies to connect with Gen Z donors and keep them involved.
Read MoreDAF Contributions Outpace Those From Foundations – Is Your Fundraising Team Prepared?
Giving through donor-advised funds is growing rapidly, which could impact foundation giving. Here’s what your organization needs to know.
Read MoreThe Impact of the Nonprofit Donor Revolt
The balance of power within nonprofits is shifting in favor of wealthy donors and boards. Here are two strategies to address these issues.
Read MoreWhy Relationship Fundraising Is More Important Now Than Ever Before
The nonprofit sector is at risk of moving toward ineffective fundraising, but relationship fundraising may be the solution. Here’s why.
Read MoreWill the Election and Economy Hurt Philanthropy in 2024?
There are already concerns about how the economy and election will affect philanthropy in 2024. Here’s how to prepare for what’s to come.
Read MoreDrive Extraordinary Outcomes Through Lifecycle-Forward Measurement
Many think of nonprofit marketing measurement in a purely performance-based way, but this doesn’t always tell you where the audience is in their relationship with your nonprofit when they took action and how that deepened their relationship with the organization. This is where lifecycle-forward measurement is helpful.
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