Software/Technology
When you imagine a typical nonprofit, you may picture a soup kitchen, a community center or a homeless shelter. While such services still exist, many nonprofits now design apps, build websites and design digital tools that help deliver social programs and services to those in need. "A lot of organizations that were previously not integrating…
Technology companies tend to couch their products not as businesses for profit, but as gifts to humanity. The HBO comedy "Silicon Valley" so thoroughly mocked this impulse that I heard companies in the valley ordered their spokespeople to stop using the phrase "making the world a better place." For the biggest tech giants, faux philanthropy…
MarTech. AdTech. Analytics platforms. Big data. They are all part of the modern day marketer’s vocabulary. Why? Because today, we find ourselves in an environment more complex than ever before, due to a highly intelligent, technologically savvy and more social and interactive consumer...
Some say life's a gamble. But gambling can be very random, as in the rolling of a die, or very scientific, as in the calculation of odds and percentages. Investing in technology should not be a gamble, inasmuch as you can predict what it will do for you. In the standard business lingo, we call…
With more than 1 billion websites across the digital landscape, we know there are some elements that are mandatory for effective web experiences...
Yesterday, we looked at three ways nonprofits are hopping aboard the "Pokemon Go" train in a quest to be the very best, like no one ever was (at attracting donors and raising some funds). And while many organizations have embraced the game and its players in creative ways, it turns out it might not be a good fit for every nonprofit. For example, the Holocaust Museum...
Be The Match, a nonprofit that manages a bone marrow registry to help blood cancer patients, needs a new way to recruit young, healthy donors, so it's looking for them on apps popular with Millennials. "What we've found is that while anyone between the ages of 18 and 44 can join the registry at no…
With an estimated 7.5 million U.S. downloads of "Pokémon Go," that is a whole lot of people who are getting outside, discovering new areas and meeting new faces. So how can your nonprofit use this rocketing app to its benefit? Beth Kanter rounded up a great collection of how nonprofits have been using the game to their advantage. Here’s what we took away from their efforts...
A penny earned is a lot more than a penny spent. At least for WaterIsLife, a charity dedicated to providing clean water to those in need. It teamed up with Deutsch New York for a particularly creative attempt to reach out to Millennials via Venmo, a mobile payment app, AdWeek reported...
The staff at Habitat for Humanity of Omaha would rather focus on building and renovating homes for low-income families than spend its valuable resources managing a Microsoft Exchange Server. For years, the nonprofit organization paid an IT consulting firm a monthly fee to host and manage its email server. But at roughly $2,000 a month,…