Membership

The easiest place to look for new donors is among your member base. Current members understand your value and enjoy your work. So how do you convert your current financially motivated members into donors who are philanthropically motivated to help your organization achieve its mission? Here are four ways to use human psychology to convert your members to donors: 1. Tell your story. 2. Listen. 3. Segment. Thanks and reinforce.

Getting people to write checks to support your organization can be tough. But what of those folks who already are writing you a check every year? What of your members? In the July 2006 issue, then FS Associate Editor Abny Santicola explored how to encourage members to see the “added benefit” of giving "Above and Beyond" their membership dues.

Over the course of about six weeks, I received member/partner/supporter cards from 18 different organizations.

The ball drops in Times Square, and next thing you know, Chez Seville is lousy with membership cards. Over the course of about six weeks, I received member/partner/supporter cards from 18 different organizations.

In the fall of 2010, the Chuck Colson Center for Christian Worldview was looking to build a brand-new donor base through e-mail. Here are the results and lessons learned from working with KMA.

Three fundraising professionals shared 30 ideas for fundraising success at Fund Raising Day in New York. Here are ideas 11-20.

Certain ideas make so much sense that one wonders why no one thought of them sooner. Case in point: Global leaders struggled for decades to think of a way to improve education. Ten years ago, Fred Mednick, Ph.D., started his nonprofit aimed at supporting those who can best provide that education.

A merger of YorkCounts and the York County Community Foundation was announced Monday.

When it became apparent that community-building nonprofit YorkCounts and the York County Community Foundation were frequently overlapping in their efforts to improve the county, joining forces seemed to be practicing what they preached, said Eric Menzer, chairman of the foundation board.

The decision, which takes effect immediately, means that YorkCounts will now operate as an initiative of the York County Community Foundation. The foundation manages a variety of endowment funds and distributes about $3 million in grants annually for community improvement projects.

Today, every fundraiser understands that direct mail can't do it all. Any campaign needs the other channels, to some extent ... and ideally on the same page. And while the closely coordinated direct-mail and e-mail campaigns are both popular and successful today, perhaps the most effective demonstration of the offline-online marriage is a personalized URL (PURL) campaign.

1% for the Planet said its environmental donations grew by 40%. The organization is a network of companies in 43 countries who pledge to give at least 1% of their revenue to environmental causes. In the last three years, more than one company a day has joined the 1% network..