Following is a sampling of new-to-the-market and newly managed lists.
Adventurous Travelers: Target 2.8 million individuals who travel mostly for pleasure and adventure. Price: $85/M. Call: Byrum & Fleming, 415.457.1700; e-mail firstname.lastname@example.org; or visit www.byrumfleming.com
Archaeological Institute of America Members: Target 11,226 members of the Archaeological Institute of America, as well as subscribers to the American Journal of Archaeology. Price: $250/M. Call: List Services Corp., 203.743.2600; or visit www.listservices.com
American Suffrage — Next Generation Voters: Target 2.6 million donors, supporters and registered U.S. voters who are between the ages of 18 and 24. Price: $80/M. Call: List Bargains, 203.746.6640; or visit www.listbargains.com
Betty Crocker Recipe Buyers From Cook’n: Target 45,785 Betty Crocker recipe buyers. Price: $75/M. Call: Infocore, 760.607.2500; or visit www.infocore.com.
Catalog Buying Donors: Target 332,550 donors who buy from catalogs and by mail order. Price: $85/M. Call: Beach List Direct, 615.356.1100; or visit www.beachlistdirect.com
Catholic Donors Who Respond to Sweepstakes: Target 154,430 Catholics who have responded to sweepstakes offers and make donations to various causes. Price: $70/M. Call: Trinity Direct, 973.283.3600; or visit www.trinitydirect.net
Charitable Americans Direct Mail List: Target more than 6.8 million consumers throughout the U.S. who have donated to charities within the last six months. Price: $100/M. Call: Wall Street List, 212.710.4326; e-mail email@example.com; or visit www.wallstreetlist.com
Corporate Presidents @ Home Addresses: Target 67,392 successful business people who have risen to top positions within their companies. Price: $95/M. Call: Specialists Marketing Services, 201.797.7566; or visit www.specialistsms.com
DatAdvantage Hair Loss File: Target more than 1.2 million men who have responded to offers for treatments and cures for problems with hair loss. Price: $95/M. Call: Focus USA, 201.489.2525; e-mail firstname.lastname@example.org; or visit www.focus-usa-1.com
DRG Continuity Club Masterfile: Target 229,747 active members of continuity clubs for crochet, crafts, knitting, quilting, nostalgia, plastic canvas and sewing. Price: $102/M. Call: Direct Media, 203.532.1000; or visit www.directmedia.com
- Belardi/Ostroy ALC LLC
- Chilcutt Direct Marketing
- Direct Media Inc.
- Focus USA/List Management Plus
- Gnames Media Group
- Hammacher Schlemmer
- List Services Corp.
- Namebank International
- National Wildlife Federation
- NCRI List Management
- Nexus Direct
- RMI Direct Marketing Inc.
- Specialists Marketing Services
- The Catamount Group
- Trinity Direct
- Worldata/ WebConnect