Fundraising: It's All About 'I' (Integrity, That Is)
Oprah Winfrey once said, "Real integrity is doing the right thing, knowing that nobody's going to know whether you did it or not." An old-fashioned notion? Maybe. But I believe integrity is the "I" that really matters in our fundraising.
Pamela Barden is the creative juice and the copywriting machine behind PJBarden Inc. Pamela also serves on the FundRaising Success Editorial Advisory Board. You can follow Pamela on Twitter @pjbarden
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
Related Content
Comments
