Reach for the Stars: The 2014 Fundraising Professionals of the Year Awards Winners
At the 2013 telethon, Ng chatted with more than 50 guests and sponsors in a grueling schedule of back-to-back, 15-minute segments for 24 hours straight. He also helps recruit sponsors, prize and food donors, volunteers, and takes part in planning from start to finish.
"In 2012, we raised $25,000. In 2013, just before noon, we reached a goal of $50,000 in exactly 23 hours and 57 minutes: a classic photo finish," Newmeyer says. "Overall, just over $55,000 was raised."
Outside of these activities, Ng has held two personal fundraising campaigns, was the most engaged participant in the food bank's five-day Food Stamp Challenge (documenting his experience by publishing a video each day to his YouTube channel) and promotes many food bank events on his social-media outlets.
"He champions for the food bank constantly," Newmeyer says. "Greg's partnership has made a tremendous impact at the food bank and has brought the awareness of hunger relief to a new level in the digital space. Greg has adopted hunger relief as his personal mission in life and is a stellar example of successful philanthropic efforts by a community leader."
BEST INDUSTRY BLOGS
The Food Bank Fundraising Advocacy blog is geared toward food banks and their unique fundraising strategies. Started in 2012 and spearheaded by Kent Rohrbach, a vice president at LW Robbins, the blog features commentary from Rohrbach and other fundraising professionals, as well as LW Robbins' inaugural Food Bank Fundraising Gold Plate Awards for excellence in specific digital-fundraising initiatives.
There are lots of great, general fundraising blogs out there, but we like that this one is very mission-specific and really zeroes in on issues that affect food banks. Many of Robbins' clients are food banks, so kudos to the folks there for recognizing the importance of going the extra step for their clients.