The easiest way to ensure that your website and blog are mobile-compatible is to embrace responsive design. Here is a selection of 11 exceptional, responsively designed nonprofit websites. Pay particular attention to Heifer International. Its new site is gorgeous. Hopefully, your nonprofit has a new website on your to-do list for 2014-15, and you can study and learn from the websites listed below.
Announcing the 2014 FundRaising Success Fundraising Professionals of the Year Awards winners.
Still stuck for subject lines for your year-end e-mails? The subject line is like the outer envelope for direct mail. It’s the window into your message. Make sure it’s wide open and gives a glimpse of something that grabs folks’ attention. Make it intriguing, urgent, exciting, compelling, emotional, shocking or funny. The more useful and specific it is the better.
You should not eschew small-gift fundraising, even if the lion’s share of your funding comes from major donors. So let’s take a mini-break from thinking about major-gift fundraising (of which I’m a huge proponent). Whenever you can get a donor in the door, one with affinity for your cause, you should. Let’s look at 10 ways to succeed with small gift fundraising: …
FundRaising Success is blessed and proud to work with some of the brightest stars in the fundraising firmament. Meet our latest 2014 Editorial Advisory Board members.
Borrow a page from the retail marketers who spend big bucks on market research. In "15 Subject Line Examples for Your Holiday Email Marketing," Ryan Pinkham provides some free inspiration that applies as well to nonprofits as to retail businesses. Here are eight examples I particularly like, with some thoughts about how you can adapt them to boost your year-end fundraising …
Blackbaud announced the winners of its annual Nonprofit Impact Awards. The awards honor organizations that use technology to make a positive impact on their missions, constituents and society. Seven organizations were recognized as part of this year's awards: Heifer International, the Tenement Museum, Central Park Conservancy, ANERA, St. Joseph's Indian School, Evangelical Lutheran Church in America and Human Rights Campaign.
Announcing the 2013 Fundraising Professionals of the Year Awards Fundraising Stars.
Heifer International, the global hunger and poverty nonprofit, is entering the digital publishing arena with a tablet app for its long-running World Ark magazine. The free app, which will be available on iPads and Android-powered tablets, will allow users to interact like never before with the stories, images and videos from around the world produced by Heifer International. Heifer International is the first development nonprofit to create such a digital publication.
At the Bridge to Integrated Marketing and Fundraising Conference, three fundraising technology professionals shared some website best practices in their session “37 Must-Have Strategies to Better Engage Your Website Visitor.” Here are the final 11 strategies.