Meet Our 2014 Editorial Advisors
Chair of Russ Reid and chair of the Omnicom Nonprofit Group of Agencies
Tom says his job is to help nonprofits grow. How? “I make sure our people understand the objectives, have the resources to exceed their goals, and then I get the heck out of their way.” He has been on the FundRaising Success Editorial Advisory Board since 2007 and serves as the 2014 board chair. Other than fundraising and motivating people, Tom enjoys bird watching, wine, all things French, SCUBA diving and travel.
More about Tom:
- Fundraising philosophy: Meet the donor where she is rather than where we wish she was.
- Best fundraising advice: When I joined Russ Reid, our clients were concerned that their donor files were aging and that boomers are different and don’t give. Russ Reid (the guy) said to relax and that boomers would start giving when they turned 45.
- Best life advice: Make it count.
- Heroes: My wife, Lori. Ronald Reagan.
- Personal motto: Most people have the will to win. Few people have the will to prepare to win.
- My life in six words: Abandoned. Accepted. Husband. Dad. Intense. (I’ll save the sixth word in case I need it later …)
Director, digital marketing, Blackbaud, and blogger at npENGAGE
For more than 10 years, Frank has been helping nonprofits use the Internet for digital communication, social media and fundraising. He’s worked with organizations including LIVESTRONG, United Methodist Church, American Heart Association, In Touch Ministries, Heifer International and the University of Notre Dame. When Frank’s not navigating the interwebs, he loves spending time with his wife and triplet (yep, that’s three) 2-year-old boys. Watching “Sesame Street,” playing with Elmo toys, reading pop-up books, building fortresses with Legos and racing Hot Wheel toy cars are among his greatest joys.