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Tag: Email marketing

7 Marketing Tactics for When You Don’t Have a Team — or Budget

May 5, 2025 Kristy Morris

For nonprofit marketers and social media managers who do it all, here are seven tactics to help you spread the good word about your cause.

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5 Things to A/B Test to Help Increase Nonprofit Event Registration

May 2, 2025 Daria Knupp

Simply promoting your nonprofit’s event isn’t always enough to get sign-ups. Here are five areas where A/B testing can help boost event registration.

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What to Know About Email Marketing Software for Nonprofits

June 26, 2024 Mark Becker

With new email marketing tools emerging, is it time to find new software for your organization? Here’s what to keep in mind as you decide.

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Maximizing Online Fundraising: 7 Tips for Engaging Donors in the Digital Age

August 22, 2023 Linda Handley

In the ever-evolving digital landscape, online fundraising has become a powerful tool for nonprofits and charitable organizations to raise funds, connect with donors, and make a significant impact. Here are some tips and strategies for engaging donors in the digital age, and how to maximize online fundraising success.

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12 Friends You Absolutely Need to Boost Online Fundraising

December 21, 2016 Claire Axelrad

Being online is a critical part of your donor’s life. It’s also a critical part of their experience with your organization. So your year-end campaign must be online, too. In fact, to succeed in today’s environment, year-end campaigns must be multichannel — not just direct mail, but also email and social media.

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Year-End Email Under a Microscope

January 20, 2015 Angie Moore

Steve MacLaughlin, director of analytics at Blackbaud, goes to great lengths to provide insight to us all, and he has done it again with his annual review of year-end fundraising email subject lines.

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