Robert Hartsook

“As a profession, we have at some point really fallen into the trap of execution of tricks. We don’t always think through who is this donor, what are we helping donors accomplish,” says legendary fundraising consultant Robert Hartsook.

Henry Rosso, a legendary modern fundraising professional, created several working philosophies from his book, “Lessons from a Master’s Lifetime Experience.” One, people need and want to give, yet many do not know how, to whom or how much. Second, people should be able to give according to their means, their own interests and their own inclinations, without pressure. The decision should be theirs. Finally, solicitors should always focus on the mission and not on budgeted needs of the institution. The solicitation is the simple process of taking a concern and sharing that concern with another individual.

Henry Rosso, a legendary modern fundraising professional, created several working philosophies from his book, “Lessons from a Master’s Lifetime Experience.” One, people need and want to give, yet many do not know how, to whom or how much. Second, people should be able to give according to their means, their own interests and their own inclinations, without pressure. The decision should be theirs. Finally, solicitors should always focus on the mission and not on budgeted needs of the institution. The solicitation is the simple process of taking a concern and sharing that concern with another individual. Close your eyes and think about years

Sometimes, seeing means believing. Other times, seeing means writing. Writing checks, that is.

Such was the case for donors who rallied recently to contribute more than $7 million to a capital and endowment campaign for The National Dance Institute-New Mexico in Santa Fe.