Lapsed Donors

Donor Data: The Key to Retention
March 26, 2014

How the right data can help you look beyond the numbers and figure out how and why donors connect — and stay — with you.

Motivate Your Lapsed Donors
March 6, 2014

You know all too well how many of your donors are lapsed. But your donors don’t think of themselves as "lapsed." They aren’t going around with heads hung in shame because they haven’t given in a while. In fact, most of them still think of themselves as donors. So all you have to do is remind them of that fact. Let them know how much you appreciated the last time they gave and the last amount they gave. Tell them you miss their support.

Make Your List and Check It Twice
November 27, 2013

Before we know it, we will be welcoming 2014. So get started! Reach out to your lapsed donors, show them you care and show them the difference that they can again make.

Mistakes Creep In — Always Be Alert for These 2
August 15, 2013

Never assume systems are working. Always check and check again. Mistakes creep in and software glitches show up for no reason known to us non-technical types, so always validate your systems to be sure they are doing what you expect them to do.

'Tis the Season for Donor Care and Attention
December 12, 2012

This is your optimal time to have your strategic list of what you need to accomplish in hand and to check it twice — actually at least twice a week — because it is so easy to get caught up in the excitement of the holiday spirit.