Fundraising

New Website Promotes Crowdfunding for Nonprofit Agencies
June 15, 2015 at 2:03 pm

A new website a Kansas City, Mo., man plans to launch this coming week will promote crowdfunding to raise money for local nonprofit agencies through even the most modest of donations. Tim Racer, who pitched his proposal in November during Kansas City Startup Weekend, said the first step will be to amass donors through his…

Your Charity Doesn't Have a Monthly Giving Program Yet?
June 10, 2015 at 1:44 pm

Monthly, regular giving is at the heart of sustainable public fundraising. Most fundraisers recognize that, but not all of us manage to establish such a program in our organization. If you needed a light-hearted reminder how important this issue is—perhaps to share with the board of trustees or the CEO—here’s a video from nonprofit technology…

Getting More—With The Same Tactics
June 4, 2015 at 2:45 pm

To enlarge the capacity of any system requires rethinking the assumptions, creating new processes and retooling current processes.

Becoming a Profitable Nonprofit While Staying Mission-Focused
June 4, 2015 at 2:10 pm

Typically when we think about the "business" of nonprofits, we think about volunteers donating their time and donors giving money. That may have been yesterday's model, but today many forward-thinking nonprofits are diversifying their revenue streams and asserting greater control over their bottom lines.

Registration Fee Bonfire
May 29, 2015

What if your event was born and raised on registration fees? How do you transition from them? I've seen and heard of some horrific stories of efforts to change to a no-reg fee environment. At least one nonprofit accomplished the switch successfully.

Election 2010 Direct-Mail Analysis
November 30, 2010

With the dust beginning to settle after election 2010, now is a good time to take a look at the role direct mail played in how the parties and candidates raised money and turned voters out to the polls ... or not. As with every election, there were new movements and people wrestling for power, but the mail they sent was, with very few exceptions, pretty traditional.

A Premium (and Freemium) Arms Race
November 9, 2010

When you look at the incentives nonprofits have been offering over the years in their direct-mail appeals, it always seems the same: a hat, an umbrella, a sheet of address labels. But look away, then look back, and you'll see this perception is no longer entirely accurate.