Fundraising

The nonprofit world is all about time, talent and treasure. We all seek ways to engage others in our organizations, so we can build relationships with them. What we hope to get is a family member and, eventually, the whole family as part of your network. If you can orchestrate a way to capture one ‘s attention, the possibilities for further engagement are endless...

It’s winter in State College, Pa. For thousands of Penn State students, alumni everywhere and hundreds of families of pediatric cancer patients, that means one thing. THON—what’s short for a very long dance marathon—will soon begin. This year’s event is scheduled for 6 p.m. on Friday, Feb. 17 through 4 p.m. on Sunday, Feb. 19.…

Growing your successful individual giving program, including major gifts, is a process, often involving years of cultivation. It’s not about looking outside of your organization, but rather finding the diamonds within your own database. So, how will your organization move from here to there?...

Actor and former White House staffer Kal Penn has raised more than $500,000 for Syrian refugees after a person left a message on one of his Instagram posts saying that he "[doesn't] belong in this country." Penn posted an image of the comment on Saturday accompanied with a link to a crowdfunding page. "To the…

Imagine if you could make great presentations. I’m not talking about merely good speeches. Instead, I’m speaking of truly memorable, meaningful, influential presentations at staff meetings, board meetings, professional conferences and gatherings of prospects and donors. Would taking your presentations to the next level help you more effectively guide your staff, inform your board, teach…

BitGive Foundation, a nonprofit organization, is revolutionizing the way in which people donate to charity through its beta launch of GiveTrack, a blockchain-based multidimensional donation platform that provides the ability to transfer, track and provide a permanent record of financial transactions across the globe from beginning to end. Connie Gallippi, founder of BitGive, said to…

Maybe that’s how you feel about some of the people who seem determined to steal fundraising by making it next to impossible to succeed.

Being online is a critical part of your donor’s life. It’s also a critical part of their experience with your organization. So your year-end campaign must be online, too. In fact, to succeed in today’s environment, year-end campaigns must be multichannel — not just direct mail, but also email and social media.

Do you have some fundraising strategies ready to roll to close out your year end campaign or the final three days of the year? If not, you may want to as, depending on your data source, anywhere from 5 percent to 25 percent of all online giving happens in the last three days of the…

I was reminded of recently of the truism behind Ricky Nelson’s lyric “You can’t please everyone so you gotta please yourself” when the