Fundraising

Never Underestimate the Power of Stewardship
November 19, 2021 at 11:36 am

If you want to raise more money, generate larger gifts, have positive donors tell others about the power of your organization, and a host of other benefits, enhance your stewardship program. However, you will need a plan, strategy, energy, focus and attention to detail.

A Shift from Fundraising to Philanthropy
August 25, 2021 at 8:45 am

I’ve been engaging donors to support important mission work, special projects and the next big gala for a few years now, and I have noticed a new use of the word “philanthropy” in place of “fundraising.” It is not a bad approach but it has the potential to shift many attitudes for varied reasons...

6 Things We Learned From Social Giving During a Time of Social Distance
June 10, 2021 at 11:24 pm

Social giving experiences were some of the most drastically impacted by the COVID-19 pandemic. As we emerge from an extended period of social distancing, it’s important to reexamine how giving experiences and expectations have changed and what lessons we can learn from virtual fundraising...

Getting What You Pay For
June 7, 2021 at 11:36 pm

Fundraising is a value-for-value proposition. But it’s not the value you’re probably thinking of. It’s not trinkets bought at auctions, dusty trophies or cheesy "thank you" notes. It’s definitely not the momentary feel-good after agreeing to “give a dollar to..." in the check-out lane. So what is it?...

Taking Your Facebook Relationship to the Next Level
June 2, 2021 at 3:54 pm

If the most you’ve done at this point is to ask supporters to start Facebook fundraisers, you’ve just scratched the surface. Your Facebook social fundraising strategy can start with this simple kind of ask, but then you need to plan the next steps. Here are six things you can do to take fundraising on Facebook to the next level...