Direct Mail

By leveraging the power of social proof and storytelling, you can drive higher returns from your strategic direct mail campaigns.

Despite the rise of digital, traditional channels like direct mail are still crucial. Here’s what’s going on in nonprofit direct mail.

Even in our digital-first environment — where email inboxes are flooded, and social media feeds are oversaturated — direct mail has persevered as a powerful tool for nonprofits.

Donor acquisition is a major challenge for nonprofits this year. Here are five tips for acquiring donors through direct mail campaigns.

Many nonprofits hesitate to present a specific problem to donors, resulting in ineffective fundraising. Here’s how to change that.

The U.S. Postal Service’s price hike will move forward, but the Postal Regulatory Commission expressed concerns over rapid increases.

Good copywriting is informal and conversational, which helps engage donors. However, there are three rules that must not be broken.

Moore is expanding its production personalization capabilities through investments in data-driven equipment and workflow automation.

The U.S. Postal Service proposed increases in mailing services prices, which would be effective July 14.

Donors may push off giving until later, but you want their support now. Here’s how to add urgency to your appeal and boost response.