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Category: Direct Mail

What Nonprofits Need to Know About the July 2025 Postal Rate Increase

June 2, 2025 Summer Gould

Here’s what upcoming postal rate hikes mean for your nonprofit — and how you can keep your direct mail program both effective and affordable.

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Personalization Strategies in Direct Mail for 2025

April 10, 2025 Summer Gould

Personalization is key to direct mail success. Here are six ways nonprofits can take their direct mail personalization to the next level.

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3 Reasons Why Nonprofits Need to Take Millennial Donors More Seriously

April 1, 2025 Amanda L. Cole

A special report from The Giving USA Foundation revealed key reasons why nonprofits should start focusing more on millennial donors.

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10 Ways Nonprofits Can Use QR Codes

March 21, 2025 Audrey Merwin

QR codes have become increasingly widespread and popular. Here are a few ways you can use QR codes for your nonprofit.

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US Postal Service Announces Refined Service Standards and Cost Reductions

March 20, 2025

The U.S. Postal Service announced refined service standards for certain services, which will save at least $36 billion over 10 years.

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Find the Right Timing to Maximize Direct Mail Effectiveness

February 7, 2025 Summer Gould

Let’s explore how nonprofits can leverage timing to optimize their direct mail efforts and connect with donors in meaningful ways.

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Why You Should Mail and Email Your Donors More Often and More Strategically

January 13, 2025 George Crankovic

Some nonprofits are under the impression that sending multiple mail and email appeals constitutes an intrusion in donors’ lives. Nonsense.

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13 Ways Direct Mail Works Best for Nonprofits

December 11, 2024 Summer Gould

Direct mail offers a personal, tangible way to connect with supporters. Here’s how direct mail can strengthen nonprofits’ outreach.

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4 Key Ways to Bolster Your Fundraising Efforts in 2025

December 4, 2024 Gabby Houck

Here are four key steps nonprofits need to take to push their missions forward in 2025.

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3 Solutions to Multichannel Fundraising Challenges

November 13, 2024 Joe Frye
Multichannel marketing written in a notebook and marker.

If case studies and data show success when targeting audiences with a multichannel approach why aren’t all nonprofits adopting this approach? Here are three challenges they encounter.

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