Copywriting

By using these three R’s throughout 2012, you may be able to talk to your donors in more ways and still have time left over to have a life.

Here are ideas that I've heard fundraising professionals advise over and over during the past few years — all of which make good sense and great fundraising.

Enjoy your New Year and remember: There should always be "fun" in FUNdraising.

Fundraisers that succeed in 2012 will remember A, B, C: alignment, balance and clarity.

For fundraisers, our holiday wishes are simple — good income, good income and, of course, good income! But looking ahead to 2012, here are three things I'd like to find under the tree Christmas morning that I guarantee will bring happiness to me through the new year.

You can't change the economy, but you can do your best to keep your fundraising on track. Here are five steps for fundraising in a recession and making the most of the year-end.

Sure, there are important differences in creative approach for mail and electronic media. But many marketing and fundraising best practices transcend the medium involved. Here are a few examples.

Following are the remaining four commandments that can help you apply best practices and time-tested strategies in your fundraising — and avoid the mistakes that undermine our best efforts.

If your fundraising hasn't been going well, you might have been telling yourself it's not your fault — it's the economy. But it's not. At least not entirely. Here are five much more likely reasons your fundraising doesn’t work.

Ted Hart speaks with veteran fundraising professional Julia Walker, author of "Jump-Starting the Stalled Fundraising Campaign," about her book and how to deal with the current challenges in the fundraising environment on his Nonprofit Coach radio show.