Is the Narrative Nonprofits Use Promoting Stereotypes?
March 15, 2021 at 1:06 pm

The language we use to define people triggers automatic associations in our minds and influences the way we think and feel about them. If we are framing groups based on their deficits, our minds will only associate them with their deficits.

Can You Fake Caring?
September 30, 2020 at 11:25 am

When a writer struggles to develop an emotional connection with an organization, the problem might not be the mission. 

Hidden Treasures for Fundraising Copy
September 9, 2020 at 12:12 pm

As a writer of fundraising copy, one of my frustrations is having to create copy on a regular basis with little material to work with.