FundRaising Success spoke with Nancy Eiring, director of acquisition at the Nature Conservancy, about the 2010 Earth Day campaign.
If your organization already has an online holiday campaign underway, congratulations and best of luck this season! If not, hopefully this offers some inspiration for planning a winning holiday campaign next year. Remember, the first step is putting a date on the calendar next summer to plan!
Thanks in part to an anonymous $27 million gift — the largest in the university’s history — Rutgers raised a record $137.4 million in private donations during the 2010-11 academic year, the school announced Wednesday.
More than 90 percent of the year’s fundraising will support academic programs and other initiatives that directly benefit students, President Richard L. McCormick said in a press release issued by the Rutgers University Foundation.
If you are among the many nonprofits that raise 40 percent or more of their annual incomes in December, you might already be thinking about your year-end appeals. Indeed, with so much at stake, beginning the process during the hot summer months barely can be considered an early start.
Annual giving to George Washington University increased 9 percent in 2011, with annual donations to the university topping $5.3 million as of June 6.
Annual giving — all directly solicited gifts of up to $25,000 — represents 5.7 percent of the $92 million raised by GW so far this year. Complete fundraising totals will not be calculated until after the end of the fiscal year, June 30.
Last year, giving reached $4.8 million, up 14 percent from 2008.
Although annual giving rose, overall fundraising remains comparable to last fiscal year, when GW took in $93.82 million.
We've all heard the studies that claim a glass of wine with dinner is good for your health. As it turns out, injecting a little bit of wine into your organization's special events can be quite good for your fundraising health as well.
Toys“R”Us announced its fifth annual nationwide in-store fundraising campaign to benefit Autism Speaks, North America’s largest autism science and advocacy organization, raised more than $3 million across the U.S. and Canada. Coinciding with Autism Awareness Month in April, all Toys“R”Us and Babies“R”Us stores in North America, along with Toysrus.com/AutismSpeaks and Toysrus.ca, encouraged customers to donate. The campaign raised $2.3 million in the U.S. and $700,000 in Canada. Donations collected will help fund global biomedical research for autism, raise public awareness about the disorder and provide support for families affected by autism.