A development audit involves the creation and completion of a series of complex questions that when answered, provide a blueprint for potential solutions.
One of the most critical tools in an annual giving director’s toolkit is a gift chart. Follow this 4-step process to create your own.
Annual giving is the bread and butter of nonprofits’ operations. With these stewardship strategies, you can maximize annual revenue.
Although it may seem like you are competing with every other fundraiser who is making year-end asks, donors have become more intentional and savvier about how and to what causes they give. It’s a simple fact that has been proven time and again in fundraising studies and research: People give to charity at the end of the year.
Historically, due to a mandatory quiet period after Christmas, Toys for Tots did not resume development efforts until the spring. As a result, retention rates have been declining over the past three years, which makes end-of-year mailings critical to the organization.
For many fundraising professionals, there is an intense focus on the annual gift solicitation, which is tremendously valuable. But what is happening before the ask? And what are we doing after the ask? How are we acquiring new donors and how are we retaining them? That's where growth funnels come in.