Annual Campaigns

7 Innovative Ideas to Build Buzz for Your Nonprofit
September 18, 2019 at 12:01 pm

A nonprofit has the same needs as any other business. If you want to attract donors and patrons, then you need to constantly build buzz and awareness about what you do. The interest you build moves people into the top of your sales funnel, so they can become donors by the time they reach the bottom.

A Comprehensive Guide to Your Year-End Drive, Part 2
September 18, 2019 at 11:47 am

How much is the year-end goal that are you raising? Also, what percentage of those funds are part of your whole budget? State these facts as a way to inform the donor about how their gift fits into the whole.

Annual Giving
August 14, 2019

Identifying, cultivating, and ranking annual prospects.

8 Key Indicators of a Strong Nonprofit Fundraising Campaign
May 22, 2019 at 12:18 pm

What are the key indicators of a strong nonprofit fundraising campaign? In order to have a strong fundraising campaign of any sort, whether it be capital, endowment or even annual, you need several hallmarks of success in place before you launch it...

Feast and Famine: A View of 2018 Year-End and Beyond
February 26, 2019 at 11:55 am

There were 35 days between Giving Tuesday and New Year’s Eve last year. No doubt, these were some of the most stressful days of the year for nonprofit fundraising teams, with anything from 30 to 50 percent of annual revenue riding on such a relatively short period of time...

Analyzing Your Calendar Year-End Fundraising Efforts for Effectiveness
February 12, 2019 at 12:23 pm

Many groups end the year and then move onto their next project starting Jan. 1. While forward-thinking and acting is important, it is also equally as critical to do some analysis of the past year; calendar year-end, particularly, since it is a barometer of the overall health of your development program...